Childbirth is big business, meaning that it is one of the reasons people visit hospitals in the United States. According to a 2009 study cited by Childbirth Connection, 23% of people discharged from the hospital in that year were childbearing women and infants. In fact, treatment of childbearing women and their babies was by far the most common reason for hospital stays. How is patient satisfaction connected with one of the biggest reasons people visit the hospital?
If childbirth and the care of mothers and newborns is such a huge proportion of business for hospitals, shouldn’t those in the healthcare industry be concerned with doing the very best job possible and turning out happy customers?
Childbirth and Patient Satisfaction
It’s no secret that happy customers spread the word about your business. Unfortunately, unhappy customers talk even more. With the prevalence of smart phones and social media, more and more business owners are aware of the fact that improving the customer experience can go a long way to improving business. Patient satisfaction is no different with mothers and their families live tweeting and posting Facebook status updates throughout their hospital stay.
Do you have the balls to improve patient satisfaction?
Many hospitals spend significant budgets marketing their maternity care by promoting friendly nurses, homelike birthing suites, labor tubs and baby-friendly care. But, did you know that by including one inexpensive tool, you can improve your patient satisfaction tremendously?
The use of the Peanut Ball for laboring women is growing in popularity since it receives such positive feedback from laboring women. According to a recent study on the use of the peanut ball, patient satisfaction was noted with 71 % positive feedback from laboring women in the study done by Payton, Carol L., “Use of the Peanut Ball to Decrease First and Second Stages of Labor” (2015). The study consisted of about 118 women Between May 12, 2014 and September 26, 2014.
Peanut Ball Decreases the Length of Labor
You’ll be hard pressed to find a woman who says she wants a long labor, and many expert have been trying to find a way to shorten and ease the process for many years. As shown in the study by Christina Tussey, MSN, CNS, RNC-, OB, RNC-MNN , Women and Infant Services, Banner Good Samaritan Hospital, Phoenix, AZ and Emily Botsios, BSN , Women and Infant Services, Banner Good Samaritan Hospital, Phoenix, AZ, the use of the Peanut Ball during labor for patients with an epidural, as compared with standard nursing intervention, did significantly reduce the length of labor by 90 min during the first stage of labor and 22 min during the second stage of labor, without adverse neonatal outcomes. Reducing the amount of time a woman spends in labor has immense potential to improve patient satisfaction.
Peanut Balls at Premier Birth Tools
At Premier Birth Tools, we have Peanut Balls, as well as several products designed to help you get the most out of them. We sell Peanut Balls in a variety of sizes, laminated position charts to show how to use the Peanut Balls in various positions, and we even train and certify Peanut Ball Trainers who can come into the hospital to do in-service presentations to your hospital staff to instruct you on the best ways to use the Peanut Ball to improve your patient satisfaction.
As our gift to you, we have a Free PDF Peanut Ball Labor and Delivery Nurse Packet for hospitals, nurses, and midwives. In the comments section, include where you work when you request it here. It includes: sizes of peanut balls for your unit, different peanut ball positions, how to size Peanut Balls for each patient, and the evidence based research on the Peanut Ball.